Read the glowing testimonials of attendees so far.
Two down and two to go. First up of the remaining Next Generation Marketing Conference series that have so far received some rave reviews from those who attended the Charleston, WV and Huntington, WV events last week, is the Morgantown event this Thursday. That’s the 22nd of May.
The Executive Workshop should roughly follow the same agenda as the first two events.
Besides the main speakers and organizers of the event, Skip, Justin and Jeff, we’ll have the return Brad Howe (who enjoyed speaking at the first two so much he wants to do it again) and another member of the Snowshoe team to add their marketing wisdom to proceedings.
So, with the guest speakers really enjoying themselves and the crowds thus far having a whale of a time, you’d be advised to sign up now if you want to attend the Morgantown Next Generation Marketing Event this coming Thursday.
Pictured above (left to right): Justin Seibert – President, Direct Online Marketing, Wheeling, West Virginia; Skip Lineberg – Chief Creative Officer, Maple Creative, Charleston, West Virginia; and Jeff James – CEO, Mythology, Charleston, West Virginia.
Photo courtesy of Jason Keeling, photographed at Next Generation Marketing, Huntington, W.Va. May 13, 2008.
All attendees to our conference series throughout West Virginia will receive follow up emails with various information. (Huntington, you’ll get one shortly confirming with best selling marketing book you’d like to receive).
In these emails, you will receive ways to get in touch with the speakers in case you had any specific questions you didn’t want to address in a public setting or thought of afterwards. In the meantime, please feel free to learn more about us and join our LinkedIn networks:
We look forward to continuing our discussions with you and again thank you for all your attention, contributions, support, and feedback.
Wow – what another great day and awesome crowd in Charleston. Thank you to everyone who came out. Jeff, Skip, and I kept saying how much everyone’s interaction added to the overall experience. You learned more because of it, and frankly, so did we.
As promised, here is a link to the emotional archetypes slides Jeff had in his Sticky Stories presentation yesterday: Emotional Archetypes. The second slide was not included in the Huntington presentation, so you folks (thanks for all your suggestions, M.E.!) will want to check this out, too.
Jeff, in one of his common strokes of genius (dang your brilliance, Jeff James!) added in logos to show you examples of where well known brands fit in along the emotional archetype spectrum: Outlaw (Harley Davidson), Explorer (Land Rover), Regular Guy / Gal (Miller Lite), and so on.
So now we ask you – what archetype do other companies represent?
CAMC Chief Marketing Officer Elizabeth Pellegrin was our lunchtime marketing Rock Star. She spoke to the sold-out crowd at Next Generation Marketing in Charleston about a day in the life of a CMO and the high-level view of the fit for new marketing in the overall marketing mix. http://MarketingGenius.blogspot.com
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