Just to let you know that the Martinsburg leg of the tour has been switched from 04/30/2008 to 06/12/2008.
Archive for the 'Conference News' Category Page 4 of 7
Today was Tax Day in America. If you used Quicken, TurboTax or QuickBooks to help prepare your tax filing, you were not alone. You were joined by millions of Americans who use software created and produced by Inuit Corp. And you can thank the guy in the photo at the left.
Intuit’s President and CEO is West Virginia native, Brad Smith. He has graciously agreed to come and serve as the keynote speaker for the Charleston Area Alliance’s Annual Celebration on May 6th. This is a tremendous opportunity for us to hear from one of the nation’s technology leaders. We are so fortunate to have Brad coming to this great event, and I hope you will join me in attending and learning how Brad’s West Virginia roots have shaped his leadership style.
When it comes to leadership, Brad Smith is a highly accomplished and successful leader. Upon joining Intuit, he had a meteoric and battle-tested rise to the top. Serving in each of the company’s five business units over an intensive, five-year period, Brad became known as the leader within Intuit who could “sell” change to the employees. As many of you know, there are not many challenges tougher than getting several hundred employees to embrace and accept new programs, new ways of doing thing or new ideas. He did it, establishing himself as a true leader and change agent.
It never ceases to amaze me how many corporate leaders come from West Virginia! Brad Smith is a native of Kenova, West Virginia. After attending Marshall University, Brad went on to graduate studies at Aquinas College in Michigan. His prior corporate experience includes Pepsi, ADP and Advo. Brad’s full bio is here.
Please register now to attend. Don’t miss this tremendous learning opportunity!
Cross-posted from the Maple Creative Marketing Genius Blog
Just a quick conference note: Early Bird Special pricing lasts through April 16 for all cities and dates this Spring (Martinsburg, Charleston, Huntington, Wheeling, and Morgantown, WV). When you sign up now to reserve your city and choice of best-selling book (more on that later), you will receive a $70 discount on the full day admission.
That’s a savings of more than 25% off the registration price just for planning ahead. You could use those savings to buy six-packs of bee…soda, candy bars…anything you want to keep cold.
For those readers that attended Online Marketing: Innovations that Work outside of Pittsburgh (I would say Pittsburgh, PA, but apparently it’s not necessarily to mention Pennsylvania because of the “h”) last fall, you will remember Jose Mallabo from eBay Inc. presenting about online pr.
Since that time, I’ve had a lot of interesting conversations with Jose about the steps eBay is taking to join the conversation. Earlier this week, I even had the opportunity to visit Jose on eBay’s main campus (you know a company is large when it has any campus, let alone multiple ones). During that time, I was able to meet Richard Brewer-Hay and get a sneak peek at eBay’s new corporate blog: eBayInk. Pretty good stuff. I was talking with Paul yesterday and said they seemed to have hit everything I think we would have recommended (except for the fact that I can’t seem to easily pull the logo – sorry, but I’m way too tired to open up photoshop).
Continue reading ‘eBay Ink Blog: An Exercise in Joining the Conversation’
Post from: Direct Online Marketing Blog
Alright – time for some news about something I’ve wanted to talk about for awhile, but was kind of “embargoed” against doing so.
For those of you not aware of the term “embargo,” I can empathize. The first time I sent out a press release, I had no idea what I was doing. More often than not in life, I have learned via trial by fire, which makes for a toasty, charred backside. By dumb luck, persistence, or some combination, I got an actual editor from a real publication (Time?) on the phone. I explained to her that we had a press release coming out and I wanted to give her early notice, but that they could not yet print anything. She said, “You mean it’s embargoed?”
Well, I had two choices: 1. bs my way through it. This probably could have easily been done, since her tone clearly indicated an affirmative response was appropriate. Or 2. say “huh?”, tip my head to the side, and let her hear the rocks fall out and hit the floor.
Continue reading ‘West Virginia Cities See Marketing Conference Series’

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