For those readers that attended Online Marketing: Innovations that Work outside of Pittsburgh (I would say Pittsburgh, PA, but apparently it’s not necessarily to mention Pennsylvania because of the “h”) last fall, you will remember Jose Mallabo from eBay Inc. presenting about online pr.
Since that time, I’ve had a lot of interesting conversations with Jose about the steps eBay is taking to join the conversation. Earlier this week, I even had the opportunity to visit Jose on eBay’s main campus (you know a company is large when it has any campus, let alone multiple ones). During that time, I was able to meet Richard Brewer-Hay and get a sneak peek at eBay’s new corporate blog: eBayInk. Pretty good stuff. I was talking with Paul yesterday and said they seemed to have hit everything I think we would have recommended (except for the fact that I can’t seem to easily pull the logo – sorry, but I’m way too tired to open up photoshop).
Continue reading ‘eBay Ink Blog: An Exercise in Joining the Conversation’
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